Archives for July 2009

Gauge Your Marketing- Three Ways To Track Marketing Results

Gauge Your Marketing- Three Ways To Track Marketing Results

Running specials, advertising and new public relations campaigns for your business are all well and good, but how do you know if your efforts are a success?  Far too many business owners spend time and/or money on marketing without understanding the value they are receiving in return, if any. The first step in gauging the success of a marketing … [Read more...]

Protect Your Brand- Want to know what others are saying about you?

Protect Your Brand- Want to know what others are saying about you?

Most people are a little nosy when it comes to finding out what other people "really" think about them.  Socially, this can be an extremely bad pastime.  However, in business, you should always know what is being said about your brand and who/what you are being linked to. One of the most simple and cost effective tools to use to gauge this … [Read more...]

Smart Marketing- Should You Be Giving Your Product Away?

Smart Marketing- Should You Be Giving Your Product Away?

Oftentimes, small business owners find themselves with an extremely small, or nonexistent, marketing budget.  What few of them know is that great marketing is not always costly.  One of the best ways to grow a business is giving the product or service away! Yes, you read correctly.  Putting your product in the hands of connectors can be a great … [Read more...]

Three Social Media Tools To Propel Your Career

Three Social Media Tools To Propel Your Career

In this month's issue of Womentality Magazine, I discuss ways to leverage social media to positively impact one's career and/or business.  Read the full article. … [Read more...]

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