Number One Marketing Technique- Customer Retention & Referrals31 Aug
Why spend tons of money advertising for new business when you have not fully utilized your list of customers who have bought from you before? Past customers are any business’ most valuable, yet often underutilized, assets.
Three reasons why you should value your already-existing customers:
- The hard part is getting a client to buy from you once. Once an initial purchase has taken place, selling additional products/ services is easy (assuming your customers have had pleasant experiences). (more…)
