What Lowe’s and Florida Family Association Can Teach Us About Online Security

As a social media speaker, I’m often asked about social media and online security by conference attendees. While giving your full birthday or posting sensitive information can cause problems, oftentimes it’s our involvement in organizations- universities, banks, causes, etc. that pose the bigger threat. The Lowe’s situation underscores this point.

Why Your Turkey Does Not Need To Make A Facebook Appearance

As a social media speaker who often finds herself speaking to audiences of Baby Boomers, I find that my job is one part giving information and two parts counseling. For some reason, a memo went out stating that people on Facebook and Twitter have to share everything about themselves.

Four No-Nos For Business Courting & Social Media

I’m a firm believer that social media is more than technology, it is a change in the way that we communicate. With that being said, the effectiveness of social networks in building business relationships is determined by the communicator.

Embrace Your Inner Nut, It Pays

If you’re not afraid to fail and look silly, you are more likely to get the reward. I constantly incorporate this lesson in my presentations and business dealings.

Four Reasons Why Conference Planners Need to Invest in Video

[video] You’re planning a conference. The budget is quickly being blown out of the water with venue fees, speaker fees, marketing & promotions, etc. Where can you cut costs? What is not a necessity? If you think “video”, you are sorely mistaken.

In fact, video is one of your most important assets. Your conference can be compared to an amazing wedding. You can spend a ton on decorations, food, favors, flowers, entertainment, etc. However, if you do not have great quality photos or videos- who’ll remember the expensive details?

Below are four reasons why video is a must for every conference, especially if it occurs on an annual basis.