Strategic Partnerships- Why It Pays To Play With Others

Strategic Partnerships- Why It Pays To Play With Others

I will never forget my high school math teachers. Every single one bragged that Math (as a subject) is better than English because "Math does not have exceptions like the English language; 1+1 always equals 2". While these brilliant educators did a wonderful job at helping me master math up to Calculus II in high school, they did not consider … [Read more...]

Top 5 Ways To Lose Clients On Social Networks- Unmarketing

Top 5 Ways To Lose Clients On Social Networks- Unmarketing

Social networks are amazing tools for growing one's business.  However, it is possible to do more harm that good on networks like Facebook, Linkedin or even Twitter.  Here are the top five ways to actually lose clients on social networks: … [Read more...]

Christmas Tree Marketing- When Desktop Publishing Goes Wrong!

Christmas Tree Marketing- When Desktop Publishing Goes Wrong!

Who can forget the Christmas cartoon A Charlie Brown Christmas?  You remember; the one with the sad, little naked Christmas tree.  In the end, the kids wrapped it in a blanked, loved it, sang to it and then decorated it.  By the end of their song, the tree looked beautiful and inviting.  Interestingly enough, this is how many people look at their … [Read more...]

Kill Jack Before He Kills Your Image!

Kill Jack Before He Kills Your Image!

Who is Jack, you ask?  Mr. Jack-of-all-trades.  We need to nip him in the bud right now.  If you don't, he will kill your professional image and likely your chance of having a successful business. I recently came across the following document that was used in lieu of a business card. … [Read more...]

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