Social Media- Good for your brand, but not your butt!
Losing total control of your brand can be scary, but here are four steps that you can take to “manage” your brand while trusting fans/followers/friends to be your brand ambassadors.
Steven Cooper
“The marketing coaching provided by Crystal was also excellent. She also provided a handout guide as a companion to her verbal presentation. I had an opportunity to make at least 7 genuine win-win connections.” – Steven Cooper
Karen McCullough
“Crystal Washington is a marketing expert, a social media maven,a technology geek, and a professional speaker who knows how connect and relate to audiences. She makes technology exciting and sends you off ready to put into action what she is …” — Karen McCullough
How to Research Companies Online- Power Prospecting with Google Search
Perhaps you’re bidding on a lucrative contract and you would like to see what other vendors offered in the past. Maybe you’re a salesperson whose niche is government contractors. Either way, Google can provide you with amazing insight, information and contact information for prospects.
Facebook Friend Requests & LinkedIn Invitations – 5 Tips for Not Being Mistaken for a Stalker or Aggressive Salesperson
There are a few things that you should keep in mind while making new connections. Here are five tips for getting “accepted”.
Bye-Bye PowerPoint! Why I ♥ (Love) Prezi!
My seemingly happy love affair with PowerPoint was destroyed when I discovered Prezi- the latest development in presentation software. Prezi allows users to set up presentations closer to the way in which people think- based on perspective. Prezi offers zooming and tilting abilities.
The Role of Social Media During Natural Disasters
The role of social media in the wake of natural disasters is still unclear, but sites like Facebook, Twitter and YouTube can be of great value when tsunamis, earthquakes, floods and other natural disasters strike.
10 Things I Have Learned from a Baby Boomer (In less than six months)
Karen McCullough and my friendship demonstrates the true power of collaboration. Here are ten things that I, a Gen Y, learned from a Baby Boomer-
How Meeting Planners Can Use Foursquare to Promote Events & Conferences
Foursquare, a location-based social network that allows users with smartphones to “check in” at venues, can be used to increase engagement for both public and private events. Meeting planners and event professionals who are not currently utilizing this social media site are losing out big time!
How to Get Publicity, Get Featured in Magazines & Get on TV
If you’re reading this post, I’m guessing that you know the importance of good PR. Unfortunately, if you do not already have media/ reporter contacts, getting featured in magazines, on television and in other media outlets can be a bit of a challenge… UNLESS you do the following.