Christmas Tree Marketing- When Desktop Publishing Goes Wrong!

Who can forget the Christmas cartoon A Charlie Brown Christmas?  You remember; the one with the sad, little naked Christmas tree.  In the end, the kids wrapped it in a blanked, loved it, sang to it and then decorated it.  By the end of their song, the tree looked beautiful and inviting.  Interestingly enough, this […]

Kill Jack Before He Kills Your Image!

Who is Jack, you ask?  Mr. Jack-of-all-trades.  We need to nip him in the bud right now.  If you don’t, he will kill your professional image and likely your chance of having a successful business. I recently came across the following document that was used in lieu of a business card.

The Psychology of Color

If you’re looking for easy ways to convey a message about your business, start with the colors that you are using in your marketing materials. Consider the following: An insurance company with a hot pink logo A bright red logo for a mortuary A children’s book with a black and navy blue cover I’m sure […]

Marketing Lessons From Cleo McDowell

I’ll never forget what my boss told me; I was fresh out of college, occupying my first sales & marketing position. Boss:  If you want to know what works in terms of marketing, just look at the big guys. Me:  Excuse me? Boss:  Copy what they’re doing.  They are investing hundreds of thousands of dollars […]

10 Minute Marketing Plan

Marketing plans are a lot like clothing; you may have on a $50 outfit right now or a $5000 outfit- either option is better than leaving the house naked! Yes, that $5000 outfit may be made out of better material and may give you a better “look”, but in the event you cannot afford that, […]

Onyx Six

Marketing Webinar.  For more information, visit http://www.onyxsix.com.

“IN THE BLACK” Black Business Empowerment Summit II

Join other entrepreneurs, business owners and community leaders as we work together for success and help to empower your business and our collective business community. This will not only be a lucrative event but a very positive one as well. For more information, click here.