Wow Prospects and Influencers: 3 Social Media Daily Tasks

Crystal Washington

Social media allows professionals to construct strong business relationships leveraging insights and data previously unavailable pre new millennium. So why are so many professionals wasting time, not getting results?  They typically have a weak personal brand and network, and don’t invest time building relationships. Create a Strong Network Prior to joining any social network for business, […]

You’re Losing Money by not Using These Prospecting Tips

Crystal Washington

How to leverage Google and LinkedIn for high-level prospecting. One of the things that surfaces when I’m training sales professionals is how much time many of them waste on social media by not being strategic. Instead, they find themselves watching cat videos, playing Candy Crush, or reading endless tweets. I won’t even get started on […]

The Three Most Awesome and Horrible People on Social Media

Crystal Washington

Not all social media users are created equal. While some people attract desired social media connections in droves, others repel even before a contact accepts a connection/friend request. Three Most Awesome People on Social Media The Entertainer The Entertainer consistently puts a smile of the face of her connections and followers. Her posts may or may […]

Seven Social Media Tips You Cannot Afford To Ignore

Crystal Washington

If you have been using social media for more than a couple months, you’ve seen professionals who could use an etiquette refresher course. Interestingly enough, many of the offenders you have observed are extremely professional and kind in the “real world.” What accounts for the discrepancy between their in-person and online personas? They don’t understand that the rules […]

Not Getting Results Using Social Media? Here’s Why

Crystal Washington

Three simple tactics for getting measureable business results using social media. Approximately 73% of online adults use some form of social media. Chances are your next hiring manager, client, or strategic partner are either using social media, or one of their close connections are. As professionals, we now have previously unheard of free access to […]

How to Build Your Brand by Giving it Away

Crystal Washington

You’re bright, have industry insight and possess a strong worth ethic. What’s the problem? You cannot get your foot in the door. Whether you’re on the market for a new position or are vying for a lucrative new contract for your business, getting your foot in the door can prove a challenge. This is especially […]

Troubleshooting LinkedIn for a Better Networking Experience

Crystal Washington

How to tackle your three biggest LinkedIn problems. LinkedIn is the primary social network for business networking and career advancement. However, while many professionals have signed up on the network, I constantly find users expressing many of the same issues with the network. What is the value of LinkedIn Endoresements and can I get rid of […]

Immediately Increase Your Efficiency and Effectiveness with Three Actions

Crystal Washington

Why your current way of working is costing you time and results and how to fix it. I was a budding entrepreneur who had just quit her full-time job and was working hard to build a solid consulting practice. The entire weekend was spent cleaning my home from top to bottom in an effort to […]

Why Mobile Technology Is Hurting Your Creativity and Career

Crystal Washington

How a techation may provide you with the creative career boost you need. The exponential growth of technology paired with new devices and applications permeating our everyday lives has increased professionals’ ability to be efficient. Phone GPS, banking apps and access to a buffet of online services should, in theory, amplify our effectiveness, contributing to […]

The Underappreciated Art Of No in Business

Crystal Washington

How to set respectful professional boundaries to avoid burnout. In a rebounding economy, where many professionals and business owners are still trying to find their footing, it may be tempting to simply be grateful for opportunities and refrain from doing anything that might make you look like anything less than a team player. However, if […]