Not Getting Results Using Social Media? Here’s Why

Three simple tactics for getting measureable business results using social media. Approximately 73% of online adults use some form of social media. Chances are your next hiring manager, client, or strategic partner are either using social media, or one of their close connections are. As professionals, we now have previously unheard of free access to […]

How to Build Your Brand by Giving it Away

You’re bright, have industry insight and possess a strong worth ethic. What’s the problem? You cannot get your foot in the door. Whether you’re on the market for a new position or are vying for a lucrative new contract for your business, getting your foot in the door can prove a challenge. This is especially […]

Troubleshooting LinkedIn for a Better Networking Experience

How to tackle your three biggest LinkedIn problems. LinkedIn is the primary social network for business networking and career advancement. However, while many professionals have signed up on the network, I constantly find users expressing many of the same issues with the network. What is the value of LinkedIn Endoresements and can I get rid of […]

Immediately Increase Your Efficiency and Effectiveness with Three Actions

Why your current way of working is costing you time and results and how to fix it. I was a budding entrepreneur who had just quit her full-time job and was working hard to build a solid consulting practice. The entire weekend was spent cleaning my home from top to bottom in an effort to […]

Why Mobile Technology Is Hurting Your Creativity and Career

How a techation may provide you with the creative career boost you need. The exponential growth of technology paired with new devices and applications permeating our everyday lives has increased professionals’ ability to be efficient. Phone GPS, banking apps and access to a buffet of online services should, in theory, amplify our effectiveness, contributing to […]

The Underappreciated Art Of No in Business

How to set respectful professional boundaries to avoid burnout. In a rebounding economy, where many professionals and business owners are still trying to find their footing, it may be tempting to simply be grateful for opportunities and refrain from doing anything that might make you look like anything less than a team player. However, if […]

Four Simple Tactics For Social Media Success

Practical tips for making social media manageable and effective. With the overwhelming number of social media platforms available, many professionals find themselves feeling either left behind or inundated. Social media, when used for business, should be practical. If a network is not making you more efficient, effective, and connected, then you should discontinue its use. Below […]

Build Your Brand By Building Your Team

How to create your own personal brand dream team and accelerate your professional growth. Whether you’re a business professional or a business owner, having a solid team is imperative to building a strong brand. If there is one thing I would go back and tell my younger self, it is that constructing  a solid team accelerates […]

Give Kick-Butt Public Talks—Even If You’re Terrified

Simple tips for getting past fear, connecting with your audience, and having fun while you’re doing it. Whether you are a salesperson, aspiring public speaker, or college student, chances are you will have to speak in front of a group. Are you afraid of speaking in front of people? If so, you’re not alone. In […]

Why Every Professional Should Have a Personal Marketing Plan

Successful business owners leverage marketing plans to gain clarity on market conditions, their brand positioning, and to create sound marketing strategy. The end results of a solid marketing plan are clear-cut goals with date-specific action items. As we observe the shrinking U.S.workforce and greater job competition, savvy career professionals should invest time in creating personal […]