‘Why Every Social Media Manager Should Be Under 25’ Is NOT the Way to Go!

A few days ago, a young woman by the name of Cathryn Sloan started a bit of controversy with her post on NextGen Journal entitled, “Why Every Social Media Manager Should Be Under 25.” In her post, Cathryn points out the she and her peers were in high school when Facebook and Twitter became hugely popular, which allowed them to grasp an understanding of how these networks operated.

How to Use Google and LinkedIn for Kick-Butt Prospecting

Have you ever found someone on LinkedIn via search or as the connection of one of your contacts, but you had no way of contacting them? Perhaps you haven’t worked with them before or they’re not in your network. Well, here’s a cool little trick for finding their email address. This way, you can send them an invitation to connect OR simply shoot them an email.

Social Media and Bring Your Own Device in Germany

I had the opportunity to be the closing keynote speaker at Alcatel-Lucent’s Dynamic Tour event in Dusseldorf, Germany last week. I discussed social media and how generational technology trends (Boomers, Gen Xs, Gen Ys and Gen Zs) are impacting the workplace in terms of devices and collaboration. It was an awesome adventure chalked full of great lessons. I’d love to share them with you!

Brain Surgery to Debut on Twitter and Pinterest

Tomorrow, Neurosurgeon Dr. Dong Kim of Memorial Hermann will live tweet brain surgery. Not only will the savvy staff at Memorial Hermann tweet throughout the procedure and answer questions, but they’ll also post pictures on the fastest growing social network, Pinterest!

Social Media vs. Reality: Why Authentic is the Way to Go

Many professionals and business owners have a completely mistaken viewpoint on the purpose of social media. To be truly successful on social media sites like Facebook, Twitter and Youtube, you have to be authentic—not perfect.

Three Social Media Lessons from Susan G. Komen & Planned Parenthood

Susan G. Komen’s race to cure the organization’s battered public image is on. For a little over a week, the organization has been losing a public battle in the court of public opinion regarding their initial decision barring Planned Parenthood from applying for future grants due to an ongoing investigation and then their swift reversal.

Twitter Explained for Everyday People

Why are people so scared of Twitter? My theory is because it is nearly impossible to define—I mean really define. Sure, I can tell you that it is a micro blogging network that is awesome for real-time information, but what does that mean to the average person?

5 Ways to Increase Productivity on Social Media Sites

[melting clock] I’ll be the first to admit, falling into a social media black hole is something we all do. I’ve had more than my share of days when I’ve started off uber-productive only to find that three hours have passed, and all I have to show for it is a gazillion interactions with Facebook friends, and many laughs.